presentation on RedHouse

THE RED HOUSE & Syracuse University

Making a Connection Between the Art Environment and the University

PROBLEM: The 30,000 student of Syracuse University are disconnected from the Red House and Art Culture of the Downtown Area.

ISSUE: Why don’t we know about the RED HOUSE?

- Lack of publicity.

- Transportation Issues.

SOLUTION:

Better Marketing Strategy –

Stronger Presence on Campus

Student Group or Representative

Give SU students a taste of what they have to offer here on campus to entice them to travel downtown for the “real deal”

More Flyers : All Together a better publicity system

LCD Screen – projecting various Art Happenings both on and off campus (in the form of rolling flyers and video because they are eycatching)

LIBRARY SCHINE SHAFFER WAREHOUSE

Allowing Art Centers access to student E-mails

Transportation

Since the entire design department has been moved downtown, there should be a direct route to and from the Warehouse and the Red House – solely for SU Students and Faculty – An increased interaction between people and the downtown area will generally increase the environment

Red House providing interaction for SU students – art gallery spaces for student showcase, rent studio space to students.

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3 brands I would want to come to syracuse

1) Sephora

2) Urban Outfitters

3) Topshop